NEW YORK – October 12, 2009 – As thousands of publishing professionals pack their carry-on bags and head for the Frankfurt Book Fair, tens of thousands more will stay at home and keep abreast of the news from Germany thanks to reports from colleagues via email, Twitter and a variety of other social networking tools and platforms.

The topic of maximizing these tools is on the roster at Digital Book World, an innovative new publishing conference that addresses the necessary changes in business processes, marketing strategies and technological resources that are being driven by changes in consumers’ reading and buying habits. In the session How Publishers Can Build Their Own Communities: Using Social Media Tools, speakers Pablo Defendini of Tor.com, Jesse MacDougall of Chelsea Green, and Guy LeCharles Gonzalez of F+W Media, Inc. will discuss how book publishers and authors can use existing social networks to engage readers directly and build a community of their own.

As the Director of Audience Development for Digital Book World, Gonzalez has been actively engaged in introducing the conference to the publishing community; building networks on Twitter, LinkedIn and via the DBW blog; and sparking and contributing to conversations about the toughest issues publishers face today. He will be attending the Frankfurt Book Fair, where F+W Media will be exhibiting in Hall 8 J911, and live-tweeting and blogging the highlights throughout the week for the benefit of those unable to attend.

Digital Book World will be held January 26-27, 2010 at the Sheraton New York Hotel and Towers in New York City, offering practical plans for realizing revenues tomorrow, and beyond, for executive management, acquisition editors, sales professionals, marketing managers and agents.

Learn more about Digital Book World programs and events and register for a discounted early rate at www.digitalbookworld.com or follow @digibookworld on Twitter or join the Digital Book World group on LinkedIn.


Digital Book World is owned and operated by F+W Media, Inc., a leading multimedia company. For nearly a century F+W has provided information and inspiration for core enthusiast communities, including writing, art, graphic design, outdoors, antiques & collectibles, woodworking, among others. The Company’s charter publications Writer’s Digest magazine and Writer’s Market, continue to be the key resources for aspiring and published writers alike. In addition to more than 500 new book titles a year, the Company maintains a backlist of more than 2,500 titles, publishes nearly 40 magazines, owns and operates dozens of informational and subscription-based Web sites, and operates a growing number of successful consumer and trade shows annually.